business owner

Sometimes when we create content, we get so close to it that we think “this is going to be amazing and everyone's going to love this”. But when we put it out there and it just doesn't hit right, we feel totally defeated and then we just stop What we always have to keep in mind is that marketing is all bout testing. That’s why we really need to pay attention to the … [Read more...] about Fast-Track Your Email List Growth

Sometimes we create a business or a career that we eventually don't love anymore. But it was not one intentional decision that leads us there. Over time, we made micro-commitments, saying yes to certain things and turning down other things. And then one day, we suddenly wake up and realize that we are not happy or fulfilled anymore with what we are doing. In this … [Read more...] about How to Reboot Your Business for Sustainable Membership Growth

In this episode, we are discussing the most common mistakes people make when running Facebook Ads. We are looking at why you are not getting the expected results from your Ads, how to avoid the most common mistakes and how to set yourself up for success. Sign up for our ongoing free Ads Challenge and learn how to create Facebook ads that transform strangers into raving … [Read more...] about The Biggest Facebook Ads Mistakes—and How to Prevent Them

In this episode, we pull back the curtain on our highest-converting challenge launch.  We took a chance and launched our first public challenge with just a week of planning. Despite the short runway, it was a success.  By learning from our mistakes and feedback, we were able to improve the challenge and generate over six figures just six months … [Read more...] about The Secret Sauce to Our Top-Performing Challenge Launch

Just even the word “influencer” in general kind of has a very negative connotation to it these days. In this episode, we are talking about the difference between being an influencer and being influenced. We are discussing how to influence people in a positive direction through a clear process, that links your social media marketing to your list building to your actual … [Read more...] about Influence with Ease by Using a Clear, Simple Process