membership

In this episode, we pull back the curtain on our highest-converting challenge launch.  We took a chance and launched our first public challenge with just a week of planning. Despite the short runway, it was a success.  By learning from our mistakes and feedback, we were able to improve the challenge and generate over six figures just six months … [Read more...] about What Made Our Highest Converting Challenge Launch Work

As entrepreneurs, we can often be guilty of waiting until the last minute to launch our challenges and offers. This usually leads to a stressful, disorganized launch that doesn't perform as well as it could. In this episode, we share how mapping out your challenge launch in advance helps avoid this scenario. The first step is determining where you want to take your … [Read more...] about The Blueprint for Your Next Challenge Launch

A lot of us get caught up in perfectionism. We have to have our membership programs done perfectly. Then when we finally take our offer into the market, there are crickets because it's not based on what your audience actually wanted. In this episode, we are discussing with award-winning online marketer and book author Dr. Mary Barbera why you should not let … [Read more...] about Why Now Is the Perfect Time to Launch Your Membership – Interview with award-winning online marketer Dr. Mary Barbera

Launching can be scary because you are not sure if all your efforts will actually pay off. There’s one element in your launch promotion that often gets overlooked but is crucial to the effectiveness of how successful your launch will be: The launch list. This is a dedicated email list that you are promoting your launch to. In this episode, we are sharing our top … [Read more...] about How to Build a High-Quality Launch List

So many people mess up when it comes to their messaging. They want to put a product or service out in the world and go from zero to 150 miles in 2.3 seconds. From welcoming new members to their email list to immediately trying to sell them something. And this is where they lose a lot of people. We want to slowly guide your audience into that conversation and adjust our … [Read more...] about Connecting with Buyers at Every Stage of the Buyer’s Journey