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The number one mistake when it comes to email lists for marketers is having one giant list for everyone. This way, you will end up treating all of the leads that you have like the exact same person with the exact same experience. But they're all individual people with specific individual needs and wants. So instead, you want to have different types of lists, you want … [Read more...] about The Number 1 List-Building Mistake

List building is an important piece of your business because that's where you're going to get the people that will be part of your memberships and programs and all the things.  Now, when you’re starting out that list might be small but it’s important to keep in mind that having a small list with the right audience is better than having a large list of uninterested … [Read more...] about How to Use List Building to Attract More Clients

You worked hard to create your email list but only see low conversion rates? On top of that, your customers only show up when you offer something for free? This is a very common problem many marketers face these days. But a lot of times, we are the ones that actually groomed our subscribers into expecting only free things from us. “100% of the people will reject the … [Read more...] about Mastermind Series: How To Convert Freebie Seekers Into Buying Customers

Do you need a perfect website and a great sales page before you start your membership? In this episode of our Mastermind Series, we are discussing which free tools you can use to get your membership started right ahead while minimizing your expenses and still charging what you deserve. Subscribe To The Show Apple | Spotify | Stitcher 3 Big Take … [Read more...] about Mastermind Series: How To Start A Membership Without Breaking The Bank

We are continuing our membership series with our good friend and mentor Stu McLaren. As you know, Stu is the go-to person to talk about memberships. Today we asked him the question, “How exactly do you have a membership that's light and easy as well as profitable?” Now this is a question we get asked a lot. Maybe it’s a question you have right now? A lot of times when … [Read more...] about Membership Site Interview Series with Stu McLaren Part 2