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A lot of times, people get stuck in their tracks trying to perfect their offer, wait for the perfect moment, or have their fears stand in the way of launching their membership. And then they freeze and lose momentum. In this episode, we are talking with Eric Walrabenstein, best-selling author and renowned educator. He is sharing his inspiring journey, how he overcame … [Read more...] about Escaping the Trap of Perfectionism – Interview with best-selling author and renowned educator Eric Walrabenstein

A lot of us get caught up in perfectionism. We have to have our membership programs done perfectly. Then when we finally take our offer into the market, there are crickets because it's not based on what your audience actually wanted. In this episode, we are discussing with award-winning online marketer and book author Dr. Mary Barbera why you should not let … [Read more...] about Why Your Membership Idea Deserves to Launch Now – Interview with award-winning online marketer Dr. Mary Barbera

You launched, now what? In this episode, we share our top tips on how you can leverage the moment right after your launch. We are talking about why you should keep on nurturing your non-buyers because they will be your best referral resources and potential future buyers. We are also discussing how to perform a launch debrief, why you should track your emotional states … [Read more...] about Keep the Momentum Going After a Launch

In this episode, we are talking to award-winning membership pioneer and historic dressmaker Cathy Hay. Cathy is sharing her experience and the valuable lessons she learned from running a membership, starting all the way back in 2007 up to the present with a stunning 2500 members. We are discussing why it is more important to get your membership started than aiming for … [Read more...] about How to Build Memberships That Thrive Long-Term – Interview with Membership Pioneer Cathy Hay

If you really want to attract the right people for your offers, you have to make sure that the lead magnet that you’re putting out there is very attractive and perfectly aligned with your offer.In this episode, we are talking about common mistakes people make with their lead offers that lead to overwhelm and how to create list builders that solve your audience’s most important … [Read more...] about How to Make Lead Magnets That Stand Out