membership

In this episode, we are talking with Katie Hornor, a lifestyle business coach and best-selling author,  about her journey of starting a business around her uniqueness in a foreign country.  Katie is sharing some of her strategies for building an email list, finding joy in helping others find their uniqueness, why you don’t need a huge email list to be successful, … [Read more...] about Launch Interview Series: How to Leverage Your Uniqueness in Business — with Marketing Coach Katie Hornor

So many marketers are in a great rhythm during their launch, building up energy and excitement but suddenly shift their tonality, speed, and languaging when it comes to presenting their offer. In this episode, we talk about how to avoid switching into a different person when presenting your offer and rushing that part of your launch. There is a mental shift that you need … [Read more...] about Why Launches Fail & How to Avoid This Deadly Mistake

One of the biggest obstacles for many marketers is just to get started. But the truth is, that the more you wait, the more you will hesitate and second-guess everything you do. In this episode of our Mastermind Series, we are discussing the importance of taking a leap and getting your membership going even without an extensive email list. We are also talking about how … [Read more...] about Mastermind Series: How To Launch Even With A Small Email List & How To Create Effective Challenges

In this episode, we are talking with Amy Small about her journey from a traditional business, selling physical products in stores, to taking her niche to the online space. She shares the difficulties she encountered in the traditional market and online market and how being true to herself helped her through those struggles. We are also talking about how in a creative … [Read more...] about Launch Interview Series: Attracting Your Perfect Clients While Staying Authentic – with Amy Small

What you do with this will make or break your launch. A lot of us get caught up in the launch wanting to give so much value, that we forget that this is just a sales mechanism. And when you overwhelm your audience with your content, with too much information, you are leaving them afraid to commit to the paid offer that might be even more extensive and complex. The … [Read more...] about This Will Make or Break Your Launch